This is the online home of Sony’s premier product line up of Alpha DSLRs, NEX mirrorless cameras and seven categories of lenses. Sony’s Alpha and NEX brands are premium digital cameras using current technological breakthroughs. The Sony site features all the Alpha and NEX cameras, all its lenses (prime, zoom, macro, specialty, E-mount, G series) and all its accessories such as flashes, vertical grips, lens accessories, eyepiece correctors, cases and straps and many others. Noted Alpha and NEX users such as travel photographer Andy Katz, Pulitzer Prize-winning photographer Brian Smith, NatGeo photographer David McLain and celebrity photographer Matthew Jordan Smith are featured in the Sony website. There is also a section on photography tips and techniques.
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